In 2023, we exectued the campaign with a focus on those gigantic, multi-family high-rises. We wanted some way to make those buildings interesting visually. So with the help of production partners Imaginary Forces, we gave Zillow Rentals a unique, ownable look. Here are a few of my favorite pieces.
On the flipside of our rentals business, we also do work for agents, brokers, and landlords. AKA, the ones who actually pay to use Zillow. This was supposed to be a dry explainer video for ZIllow’s Rental Protection Services, but we turned it into something fun and memorable. ACD: Ryan Karell. AD: Chase McBride. CW: Ian Shuler